Why Should My Practice Care About Content Marketing?

Posted on September 17, 2018

Your practice is familiar with digital marketing by now. You know that more and more of your potential leads are tuning out radio ads, billboards, and blatant newspaper advertising. Maybe you’ve dipped your toe into the water with paid search, or you’ve considered taking your SEO to the next level. Whatever level your digital marketing […]

Internet Marketing & Digital Branding For Cataract Patient Acquisition

Posted on May 16, 2018

For years people told me that marketing for cataract surgery would not work… I recently found myself on the lecture stage at the AAO meeting doing a presentation on a very interesting case study and realized that things have really changed so much in marketing cataract surgery. When I first started clients would always say […]