Posted on April 22, 2013
A new study by Syncapse, a social media marketing firm, has confirmed that a Facebook fan is worth approximately $174 to a brand, which is up 28% since 2010. The survey, based on data collected from more than 2,000 U.S. panelists in late January and early February, compared Facebook fans with non-fans and their corresponding […]
Read MorePosted on April 11, 2013
For the 12th consecutive year, Glacial Multimedia Inc. will be exhibiting at the ASCRS (American Society of Cataract and Refractive Surgery). If you are going to ASCRS, please make plans to stop by the Glacial Multimedia booth #2641. Related events for this symposium include AMO University event on Friday, April 19th that Glacial Multimedia Inc. […]
Read MorePosted on March 29, 2013
When thinking about how to describe the world today, one word generally comes to mind: connected. Technology and social media have played a vital role in keeping us all connected. One such social media platform that has seen substantial growth is Facebook. These days everyone is engaging in marketing their business on Facebook. it is […]
Read MorePosted on March 15, 2013
The following is a question and answer session held between Darryl Quinlan, Local Search Manager at Glacial Multimedia, and BrightLocal, an independent Local Search Optimization website. The article focuses on Local search and the relationships between Glacial and their clients. Read the entire BrightLocal article featuring Darryl Quinlan using the attached PDF.
Read MorePosted on February 26, 2013
Marketing is all about strategically sharing information with appropriate consumers to help them appreciate how they can benefit from specific products or services. Ironically, marketing is one of the most amorphous of the social sciences and nowhere is this characteristic more relevant and evident than in the premium IOL market. IOL technology has limited recognition […]
Read MorePosted on November 28, 2012
We are pleased to announce the launch of a new website for the Kovak Laser Institute. This website is a new area for the team here at Glacial Multimedia and we are truly happy with the design elements. Kovak Laser Institute has been performing laser liposuction for a year now and has been perfecting this […]
Read MorePosted on November 21, 2012
Annapolis, MD (November 16, 2012): After a successful trial with one of its oldest clients, Minnesota Eye Consultants in Bloomington, Minnesota, Glacial Multimedia forged a partnership with the Google Business Photos program – offering a coupon for $50 off a 360° virtual tour to medical practices who work with Google Trusted Photographers. After researching the […]
Read MorePosted on September 26, 2012
Do you own a smart phone? If so, do you browse the web from your smart phone? Over 50% of US mobile customers own smart phones such as the iPhone, Android, Blackberry or Samsung. It is estimated that by 2013 this number will jump to 70%. What does this mean to your practice? It means […]
Read MorePosted on August 3, 2012
Despite the fact that social media is now a prominent force in everyone’s daily lives, there still seems to be a lot of confusion associated with the concept of social media maintenance. Maintaining social media sites requires a lot more attention than just posting an article or a photo every once in a while to […]
Read MorePosted on July 16, 2012
1. Make Your Content Yours Duplicate content comes with potential legal implications. It can also have a seriously negative impact on SEO rankings. In some cases the search engines may even ban your site from ranking by keyword search at all if it is found that content was copied. This does not mean, that your […]
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