Posted on January 13, 2021
You may have a social media account, but do you know how you should actually be using it? Not only is social media a tool that generates interest for your practice, but it’s also the first impression that patients get online. To get the most out of your social media, keep reading for a list […]
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Posted on December 30, 2020
There’s no doubt about it that 2020 has been a year to remember. As it draws to a close, we asked a few of our specialists to look back on the year, as well as look forward to what 2021 may bring us. Keep reading to learn more!
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Posted on December 15, 2020
Social media is a powerful medium. Its strength is not only in brand awareness but as a marketing tool cannot be understated. To get the most out of your social, you’ll want to create engaging content. Engaging content can be defined simply as content people feel compelled to interact with. A like, retweet, share, comment, […]
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Posted on December 10, 2020
Glacial is proud to announce the launch of the new IQ Laser Vision website. The opportunity had arisen to work with Cindy Wong and Edward Lu on a new website to redefine the look and feel of the practice. IQ Laser Vision has made tremendous strides to become one of the top vision correction practices […]
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Posted on December 9, 2020
When it comes to blogging, something that many people don’t think about is images. It’s all about words on the page, right? Although that is true, there are other parts of a blog that you need if you want to succeed. One of those things is the featured image. Keep reading to learn more about […]
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Posted on November 30, 2020
The benefits of high search rankings are countless. They can set you apart from your competitors, maximize website visits, and provide helpful insights to your local community about your services. But, does your website have all of the elements it needs to secure high rankings in Google search? Without top rankings, practices lose an opportunity […]
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Posted on August 26, 2020
Does your ophthalmology website feel old and outdated? Has it seen better days but you’re not really sure what’s wrong with it? There’s plenty that goes into making a website great but there are a few key pieces that can make your medical website stand out from the crowd. Keep reading for the top 5 […]
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Posted on August 10, 2020
8 Things Every Optometry Website Needs To Do It is not every day that Glacial gets the opportunity to work on developing an optometry website. Most optometry sites are very low level, template sites that don’t function well. If you’re lucky, every now and then you’ll meet a daring optometrist. They’ll believe that websites should […]
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Posted on June 29, 2020
If you’ve heard us say it before, we’re saying it again: Internet Explorer needs to be laid to rest. Don’t believe us? Keep reading to find out why you need to say goodbye to using Internet Explorer and say hello to a better browser!
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Posted on June 1, 2020
As more and more states begin to slowly open up, your practice may be wondering how to tackle marketing post-COVID. After all, there’s not a one size fits all guide for how to make your patients feel reassured and ready to come back to your practice. But if you’re looking for some ideas, keep reading […]
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