Posted on July 26, 2011
1. Organize your leads in one place. MDprospects easily integrates your website and landing pages to automatically capture online inquires. You also have the option to manually enter all other types of leads from phone calls, patient/doctor referrals and walk-ins. 2. Open multiple avenues of communication. Never miss a lead or wonder about follow-up with […]
Read MorePosted on July 18, 2011
The most common feedback I receive when sending out the Quarterly SEO reports is that Practices do not understand the overwhelming amount of data that they’re looking at on their Analytics reports. I’d like to provide what I hope is a helpful explanation of Google Analytics in terms of which data is important to your […]
Read MorePosted on July 8, 2011
Social media integration continues to be important for a solid online presence. Today, there are literally more forms of online marketing than there is with traditional marketing. Social media is now one of them and can have impact both in terms of visitor action and brand awareness for your practice. Facebook, Twitter, and YouTube are […]
Read MorePosted on June 28, 2011
When Stephen Vlachos, principal at business brokerage firm Caswell Vlachos Group LLC, decided to explore the world of social media, he got more than he bargained for. In his article titled “I Don’t Follow” in the May 2nd issue of Mainebiz magazine, Vlachos details the trials and tribulations of his first forays into the realm […]
Read MorePosted on June 1, 2011
I realize that to most medical practices Facebook may seem like a place where people go to complain about their day, put up pictures of their new baby, or find out who is having a birthday. You would be correct in these assumptions about personal Facebook use, but there has been a major evolution within […]
Read MorePosted on May 20, 2011
Glacial Multimedia Attends 2011 Perspectives on Eye Care Hosted By Minnesota Eye Consultants Bloomington, MN – Ramada Inn Mall of America Wednesday May 18th, 2011 Minnesota Eye Consultants presents lectures from top ophthalmologists every year at their annual symposium. This year over 400 optometrists attended the event. Lectures by Elizabeth Davis, MD, Thomas Samuelson, MD, […]
Read MorePosted on May 5, 2011
Dr. Stephen Slade, a world renowned ophthalmologist and a refractive surgery expert has recently completed work with Patient Education Concepts and Glacial Multimedia Inc. on a new website concept aimed at creating a better user experience and access to quality patient education. Stephen Slade MD Pioneers Usage of AJAX Technology on Ophthalmology Websites The use […]
Read MorePosted on April 28, 2011
Social Media optimization is extremely important for businesses to keep their online presence, promote brand awareness, and customer engagement. In order to achieve this, we have created a 3-Phase project rollout that provides: comprehensive account set-up, customized design options, and a range of marketing campaign services. The 1st phase will involve the creation of proper […]
Read MorePosted on April 20, 2011
The world of Local Search is a fickle one. There is no easy step-by-step how-to guide that you can reference to get the perfect storm for number 1 results. But that doesn’t mean there are not strategies you can learn from other people’s mistakes. Avoid these top five, and you just might find yourself with […]
Read MorePosted on March 7, 2011
The confusion regarding local search continues to mount across the spectrum of small businesses and medical practices. As many people are simply trying to run their businesses and trying to keep up with emerging trends, understanding local search can be difficult and frustrating. Local search has been all the recent buzz related to search and […]
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